Introduction

SF’s Office of Admissions Named Finalist for Prestigious Salesforce Summit Award for Fourth Year in a Row

SF’s Office of Admissions Named Finalist for Prestigious Salesforce Summit Award for Fourth Year in a Row

February 17, 2020 – For the unprecedented fourth year in a row, Santa Fe College has been recognized as a finalist for the Salesforce Summit Award. The award is presented each year to outstanding, trailblazing higher education institutions for their work with products developed by the Nasdaq-traded company, Salesforce.com. Salesforce is known as a leader in cloud computing, and the development of customer relationship management (CRM) systems.

SF became the first-ever community college, and the smallest institution ever, to win the award last year when SF’s International Student Services group was honored for its use of Salesforce to boost international enrollment.

This year, Salesforce chose SF’s Office of Admissions as a finalist for the Summit Award for Overall Excellence in Student Success, citing SF’s work in the digital promotion and management of the college’s Open House event held last February. The recognition by Salesforce focuses on the impact of outreach campaigns that helped drive 600 prospective students to attend the event, the use of Salesforce platforms to check-in students, and follow-up campaigns that produced dramatic enrollment yields of more than 72 percent from among those who attended Open House.

SF has been utilizing Salesforce for six years and is the only institution ever to be named a finalist for the Summit Award in consecutive years, much less four years in a row. Previous finalist distinctions recognized enrollment gains tracked by the Salesforce team in the Office of Admissions, graduation success with the Finish at the Top program and International Student Services’ award-winning recognition last year.

The other institutions named as finalists for the award this year are the University of Arizona and Westmont College, a liberal arts college in California. An open vote for the winner of the award by Salesforce institutions is currently being held, so make sure to vote for SF by Tuesday, March 17, 2020, through the Salesforce Voting Guide at https://www.salesforce.org/wp-content/uploads/2020/02/Higher-Ed-Summit-Summit-Awards-2020-Nominee-Brochure.pdf.

The winner of the award will be announced at Salesforce’s annual Higher Education Summit, to be held in April in Indianapolis, Indiana.

For more information about Santa Fe College’s Salesforce Ecosystem, contact Quinten Eyman at quinten.eyman@sfcollege.edu. For more information on Open House 2020, coming up on March 21, 2020, contact Thomas Garvey at Thomas.garvey@sfcollege.edu.